Vanguard Services Group
Vanguard Services Group is a London-based facilities and security company built around dependable, professional service. Their offering covers the full scope of site protection and maintenance. Security and gatekeeping. CCTV and alarm installation. Cleaning and facilities support. Experienced teams. Clear communication. No shortcuts. No compromises.
The partnership
A full rebrand to establish Vanguard Services Group as a credible, professional force in London's security and facilities market. Brought to life through a cohesive identity system and digital presence, built in close collaboration with their founding team.
20% increase in new clients within the first 3 months of launch Secured partnerships with commercial cleaning and facilities networks off the back of the new brand
Logo design
Website design
Interaction design
Brand identity
Print & collateral assets
Discovery & brand strategy
Working with the founding team, we created a brand strategy to ground Vanguard in what sets them apart, and build credibility with commercial clients across London. While everyone else offers generic security, Vanguard protects what actually matters.Discovery paragraph